As someone interested in indie cosmetics, I recently jumped at the opportunity to interview Noel Sitnick about her new business, Corvus Cosmetics. About a week ago, I made a set of custom makeup mirrors as a tie-in to her new eyeshadow line, “Mouseia”. The artwork was so captivating, I had to inquire. As it turns out, she works with independent artists to create totally unique label artwork for each every one of her eyeshadow colors. How incredibly clever!
So, ladies, let’s all grab our brushes and curlers and enjoy this chat with Noel!
A cool new indie cosmetics line! I love it. What made you decide to establish your business, Corvus Cosmetics? Have you always been a makeup junkie?
I’ve always been a total makeup junkie! I’ve been kind of addicted ever since I bought my first black eyeliner at the age of 10. Luckily, my parents were very supportive of me wearing makeup and expressing myself, because it became a full blown passion when I was in high school. Even though my looks were hardly pretty (and I look back on them with total embarrassment), creating them was always the highlight of my day!
I decided to start Corvus last summer. I had just finished my semester at school, and I was working way too many hours at a frustrating restaurant job. I usually browse Reddit in my downtime, and in one of said browsing sessions, I found Indie Makeup and More, which is a subreddit dedicated to independent brands that make makeup, bath and body products, perfumes, basically anything indie! I saw all of these really cool brands and products and thought “You know what? I could do that!!”
So I spent the entire summer researching ingredients and working on my formulas, and was finally able to open that November with my first line!
