Category Archives: Small Business Resources

Occasionally, we have some industry knowledge and experience to share. Hope you find it interesting and/or helpful!

How to Write Product Descriptions that Sell

In the month of October, our company saw a 10% increase in sales. Yay! Want to know how I did it? I learned how to write product descriptions that sell. Toward the end last month, I revised nearly all of our shop photos and text info with two questions in mind:

1.  Is this item visually appealing?
2.  Is the text information clear and convenient for my customer to understand?

It was a 7 week long arduous daily process, but the good news is: I began to notice results immediately!  Want to know more?  Read on!

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